Book Marketing Inspiration and Fresh Ideas for Writers

Led by Adrianne Fitzpatrick (publisher  and owner of Books To Treasure) and Wendy H. Jones (successful crime writer), the ACW Writer Day on Saturday 12th March at Widcombe Baptist Church, Bath, provided me – and a church full of my fellow-writers  – with a wealth of fresh information about book publishing and marketing.

The pictures I’ve included here are all about “authors out and about promoting their books”.

Writers can often find themselves labelled as introvert, solitary and retiring – which of course is how the actual business of book writing gets done.  But when it comes to marketing books, we were challenged to change our beliefs about ourselves. We can and will get out there, in person, marketing books, in a wide variety of places – and not just bookshops either! I was amazed to discover how many possibilities there are for venues for book-signing sessions.- cafes, shopping malls, even banks, to name just a few.

As a result of this day I am now creating a new marketing strategy to reinforce the new beliefs I have about myself. These are exciting times and I will be trying several new things over the next few weeks and months to get out and about with signed copies of Mystical Circles and A Passionate Spirit  – plus a few extra surprising visual aids!

As Wendy H Jones writes in her book Power Packed Book Marketing, “if you feel that you do not have what it takes to be a marketer, …. consider this. It may be time for you to change your beliefs.”

And finally, a quote I find very relevant to this subject: “You are a child of God. Your playing small doesn’t serve the world…. As we are liberated from our own fears, our presence automatically liberates others”. (A Return To Love, by Marianne Williamson, as quoted by Nelson Mandela in his inaugural speech, 1994.)